About Enterprise Travel Partners
About ETP
Enterprise Travel Partners Ltd (ETP) is a global provider of innovative and cost-effective travel solutions across corporate, events, leisure, loyalty, and wholesale travel.
Founded in 1994, ETP has evolved from a two-person start-up into one of the world’s leading travel management companies. Our proven business model blends personalized service excellence with cutting-edge technology to deliver exceptional value and measurable returns for our clients.
The ETP Story
From an Australian-founded travel management company (TMC) to one of the world’s largest and most successful, Enterprise Travel Partners (ETP) Founder and Managing Director Jamie Pherous shares the company’s 30-year journey — from humble beginnings to becoming a globally recognized, award-winning TMC.
Explore the core principles behind ETP’s success: an entrepreneurial spirit, a customer-first innovation strategy, visionary leadership, and strategic financial management — all driving agility, relevance, and exceptional value across global markets.
Our Vision
To be recognized as the global leader in travel management solutions – an entrepreneurial, innovative and inspiring company of choice for employees, customers, partners and shareholders.
We take time to listen, understand and utilize what makes us different and how we set ourselves apart.
- We go above and beyond in delivering benefit to all our stakeholders
- We live by our corporate values – both internally and externally
- We are developing a highly motivated and empowered workforce
- We are developing ground breaking technologies which will define the future of travel
Award-winning in every market
At Enterprise Travel Partners (ETP), we take pride in exceeding industry benchmarks and client expectations. Our goal is to continually raise the bar, demonstrating our unwavering commitment to excellence and ongoing improvement.
As a result, ETP and its family of travel brands have earned global recognition as leaders in the travel industry. This acknowledgment from clients, partners, industry peers, and employees alike inspires the ETP team to continually redefine and achieve new standards of excellence.
Looking for a tailored travel management solution?
Our Mission
To be travel management leaders in all regions in which we operate, using innovative technology to improve the customer experience and bring positive change to the market.
At all times, we will demonstrate a return on investment to our customers and suppliers. We will empower our teams to make the best decisions for our customers. Our shareholders will be at the forefront of our business growth strategy.
Our Customer Value Proposition
Our commitment to our customers is:
- To deliver personalized and flexible service solutions
- To develop industry leading technologies which enhance the customer experience
- To demonstrate a return on investment measured through achieved savings
Our Company Values
At ETP, our people are our greatest asset. We are a team of collaborative, innovative, and future-focused professionals, passionate about delivering market-leading services, products, and experiences for our customers and partners around the world. Our values guide our decisions, actions, and behaviors — creating a culture where everyone can contribute, grow, and thrive.
Connect
We build strong relationships where people feel valued, heard, and celebrated.
Deliver
We bring energy, take accountability, and get things done.
Evolve
We are adaptable, embrace change, and celebrate innovation.
Leadership Team
Joel Bailey
Chief Technology Officer, North America
Joel Bailey
Chief Technology Officer, North America
Joel Bailey is a travel industry leader with over 20 years of experience in product management, customer solutions, innovative technology solutions, and bringing new products and services to the market.
Joel joined the organization in 2014 after holding various leadership roles with global travel management and travel technology companies. Joel has a passion for developing innovative solutions that meet customer needs to solve their problems.
As CTO and part of the Executive Committee at ETP North America, Joel is responsible for driving ETP’s innovation strategy, as well as deploying market-leading travel technology that drives customer value and enhances the traveler experience.
Anita Salvatore
Chief Executive Officer, North America
Anita Salvatore
Chief Executive Officer, North America
Anita’s passion is a driving force and is instrumental in shaping, strengthening, and contributing to CTM’s overall global presence and financial performance. Known for fostering a culture of innovation and collaboration, Anita excels in aligning teams with organizational goals. She is results driven and has a knack for identifying opportunities, navigating challenges, and implementing solutions that drive sustainable growth. As CEO, Anita brings a wealth of experience and a proven track record of driving transformation and operational excellence in a dynamic business environment.
As former COO and EVP of Customer Success, Anita spearheaded customer-centric and operational initiatives by harnessing technology and data-driven insights to streamline processes and optimize customer engagement, support, and service. With a keen understanding of the market and placing the customer at the heart of every decision, Anita formulated and executed innovative strategies through cross-functional collaboration to ensure customers achieved their goals.
Anita’s strategic foresight has been a catalyst for success in her previous roles. With a career spanning over 30 years, Anita has consistently demonstrated unwavering dedication to customer satisfaction and operational efficiency. Anita rapidly progressed through the ranks, leaving an indelible mark in each of her executive leadership roles.
Anita is a founding member of Women in Travel (WINiT) and an active member of GBTA and a former board member of the Travel & Leisure Advisory Board.